tv news analysis

TV News 10:00 pm

 

1. Weather- Thunderstorm coverage, warnings etc.  (2 min)

              - lots of radar images, serious talking tone

2. Cut to live coverage of Milaca where there was a storm(1 min)

- cut to prerecorded story about the storm, footage of tornado damage from last night

3. Back to studio- Walter Cronkite is sick (10 seconds)

4. Pot Bust- (30 seconds)

5. Brainerd mom illegal downloader (30 seconds)

6. Denny Hecker (30 seconds)

7. Recession, job cuts (20 seconds)

8. KC Chiefs move from River Falls to Missouri (20 seconds)

9. Graphic and teaser (30 seconds)

 

Commercial Break 10:06 pm- 10:10pm

 

10.  Kare 11 Extra- Analysis of response (media and WHO) to swine flu (5 min)

              - voice over, images of cable news hysterical coverage

              - media self-critique about coverage of swine flu?

- minnpost “authority” quote “if you’re watching cable news, you’re doing something wrong”- AH HA!

- traveler’s testimony of mexico is safe

- talking about the “hype” that was created

11. Kare 11 food drive plug  (30 seconds)

12. Weather forecast (3 min)

              - more storm infoà there’s hail!

13. Banter, Teaser for sports, sponser info for the “cabin cast”, which is apparently the weekend forecast in the summer

 

Commerical Break 10:19- 10:23

 

14. Sports Scores, Sports coverage (4 min)

              - includes human interest story about group horse ownership

 

Commercial break 10:28-10:31

 

15. Cheeseburger in a can story (30 seconds)

              - lots of laughing

16. Forecast (30 seconds)